Tuesday, August 16, 2011

Google vs Microsoft; bearing email space war:

Tech wars are going on whether it is for apple vs. mango, facebook vs. Google+ or Yahoo vs. Google and any other tech giants. It’s now the turn of Google and Microsoft that are fighting the internet space dominance war as the competitive campaigns of online email services have launched.

Earlier this week, the search engine giant, Google aired a video that captures its "Email Intervention" campaign promoting current Gmail users, their services of free phone calls and video chatting and confers their users chance to invite their friends and family. Not for only Gmail users, it has also led to other populous email services users like Hotmail and Yahoo! Mail to stage “Gmail intervention”.

Other than email service launching, Google has stepped up to migrate users away from Yahoo!, AOL‘s email and Hotmail as it has come with innovative new website, http://www.emailintervention.com/ aiming to egg on users to take to Gmail and make a shift from out-mode email services by sending self-generated ‘intervention email’ to their friends.

Seeing all these movements by Google, Microsoft could not stand still as it has come up with a thorny advertising movement criticizing the fact that Google ‘reads’ emails to deliver content conscious advertisements that can achieve top likelihood of accomplishment for advertisers ;giving higher returns to Google. Hence by giving that criticism on Google’s contextual advertising system, Microsoft probably could has the intention, as questioning on users’ mail privacy that could irritate users.

In certain concern, mockery video naming “Gmail man” has leaked by Microsoft; a pinch to Google.

Have a look at that:

http://www.youtube.com/watch?feature=player_embedded&v=yXqrTfOWx60

But the head of Google’s cloud apps, Dave Girouard has contempt for the Gmail man video via publicly giving his message on Google+

"MSFT is being silly & wrong about Gmail. We don't even have time to read our own email."

So, whatever the result of theses tech battles but audience get many humorous moments experiencing all these stuff.

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